Institution: Van Lang University, Ho Chi Minh City, VietnamBrief Biography: Nguyen Thanh Nam (PhD) is a lecturer and researcher specializing in Tourism Anthropology and Cultural Tourism. He currently serves as Deputy Head of Department, Faculty of Tourism, Van Lang University, and concurrently holds the position of Deputy Director of Gia Phong Tourism Production, Trading and Service Co., Ltd. He earned his PhD in Ethnology from the University of Social Sciences and Humanities, Vietnam National University – Ho Chi Minh City (2024), following prior academic training in Tour Guiding, English Studies, and Vietnamese Studies. His academic and professional background reflects a strong integration of anthropological theory, tourism studies, and industry practice.