Workshop “Television Advertising: Realities and Challenges” - Career preparation for students

On the afternoon of June 19, 2025, the Faculty of Creative Technology organized a workshop titled “Television Advertising: Realities and Challenges” with the participation of director and producer Lu Van. The event served as an opportunity for students to gain practical knowledge while equipping themselves with the necessary skills and mindset for entering the professional working environment.

During the workshop, guest speaker Lu Van outlined the current state and challenges facing the television advertising industry, such as the decline in program numbers, changing expectations from sponsors, competition from digital platforms, and the strong rise of personal media channels. Alongside this analysis, he provided practical guidance on essential skills, career orientation, and how students can best prepare themselves to adapt to the realities of the workplace.
 

Through interactive exchanges, students not only learned about emerging trends but also gained a clearer understanding of the overall landscape of the television advertising industry, thereby strengthening their foundation for future career planning.
 

News: Faculty of Creative Technology
Photos: Duc Anh