Building a Professional Personal Brand Through Portfolio Presentation Skills

Aiming to equip students with knowledge and skills for professional portfolio presentations, Van Lang Autodesk Training Center (ATC) hosted a workshop titled “Portfolio Presentation Skills” on November 29, 2024. The event provided students with a valuable opportunity to enhance their career prospects and leave a lasting impression on employers.

Highlighting the university’s active collaborations with enterprises, Dr. Le Hung Tien emphasized the development of globally recognized certification programs. He outlined the "3C Principle"—Communication, Cooperation, and Coordination—as key factors in clearly conveying information and creating a strong personal brand.

In building a portfolio, Architect M.Arch. Nguyen Bao Tuan—Head of the Technical Department of the Faculty of Architecture and Deputy Director of the Van Lang Autodesk Training Center (ATC)—emphasized the importance of both content and presentation in shaping and developing a compelling portfolio. Specifically, layout proportions contribute to an aesthetically pleasing presentation. According to Mr. Nguyen Bao Tuan, a portfolio is not just a collection of works but a narrative of one’s personal style, experiences, and journey.

In his lecture, Mr. Tuan highlighted four critical roles of a portfolio: demonstrating skills and competencies, reflecting personal style, serving as an application and marketing tool, acting as a tool for evaluation and growth. Achieving these objectives ensures a portfolio’s design becomes unique, creative, and distinct in a sea of applications.

The practical insights shared by the speakers are expected to provide Van Lang students with a solid foundation for creating professional portfolios, building a distinctive personal brand, and confidently impressing potential employers.

News: Thanh Huy
Photos: Minh Phu