Media Technology

Degree

Bachelor’s
Media Technology

Study Mode

Fulltime

Major Code

7320106

Intake Period

08/2026

Duration

4 years

Admission Subject Combinations

A00: Mathematics - Physics - Chemistry
A01: Mathematics - Physics - English
C00: Literature - History - Geography
C01: Literature - Mathematics - Physics
D01: Literature - Mathematics - English
X78: Literature - Economic and Legal Education - English

Campus

Main Campus, 69/68 Dang Thuy Tram, Binh Loi Trung Ward, HCMC

Overview

TOP 251 Best Universities in Asia (2025).

Achieved QS Stars 4-star certification on the first assessment.

Integrated training programs from brand strategy to advertising technology.

Cultivating a versatile Media workforce that masters the creative process and professional art direction.

Program Highlights

International Standard Training

Developed and standardized according to the curriculum framework of renowned universities worldwide.

Learning Through Practical Experience

Courses involve collaboration with leading businesses and media producers.

Affirming Personal Identity Through a Portfolio of Real Projects

The portfolio is built from practical projects during training, reflecting professional skills and personal creative direction.

Program Structure

Introduction to Fine Arts
AI Applications in Communication
Visual Culture Theory
Digital Photography Techniques
Website Design Principles
Practical Software Applications for Advertising
Advertising Principles
Graphic Design
Advertising Psychology
Advertising and Sales Promotion
Filming Techniques and Video Editing

Specialized Knowledge in Advertising and Media Product Creation (Optional Specialization Track)

Compulsory Courses:

Graphic Design for Social and Commercial Advertising
Television Commercial Production 1
Television Advertising Program Production
Scriptwriting for Advertising
Television Commercial Production 2

Elective Courses:

Visual Communication and Information
International Advertising
Advertising and Media Awareness: Contemporary Issues
Outdoor Advertising

Specialized Knowledge in Advertising and Media Management (Optional Specialization Track)

Compulsory Courses:

Creative Advertising and Art Direction
Advertising Management
Media Planning and Management
New Experimental Research in Advertising
Branding and Brand Management

Elective Courses:

Entertainment and Media Management
Communication Research
Media Buying Planning
Advertising and Sales Management

8 English modules meeting NEAS standards (Australia), ensuring an IELTS 6.0 graduation standard

Graduation Project
Graduation Thesis

8 General education modules

Learning, Teaching & Assessment Methods

Methodology Overview

(connected with diverse experiences, connected with practice, comprehensive development)

Learning Through Practical Experience in Content Production and Digital Communication.
Integrating communication thinking with technology, design, and content creation.
Developing professional skills through real projects and media products.

Multimodal Learning Approaches

Learning Through Projects and Individual/Group Assignments.
Hands-on practice in studios, labs, and creative spaces of the department.
Participation in workshops, company visits, and industry-specific academic activities.

Program Learning Outcomes

Graduates are confident to:

Confidently build and manage comprehensive brand strategies in a digital environment.
Master the multi-platform advertising production process and professional art direction.
Possess a portfolio of real projects demonstrating capabilities.
Achieve an IELTS score of 6.0 in English, ready to integrate and work in an international environment.

Learning and Practice Facilities

Innovation Center

Modern learning spaces and diverse practice environments help students develop professional skills and prepare for real-world work.

15+

Functional labs for unlimited learning

Modern Facilities

A state-of-the-art infrastructure system that meets technological requirements.

Modern Learning Spaces

Designed to facilitate simulation, discussions, presentations, and group work.

Auditorium

Complies with international standards, accommodating approximately 1,600 seats, equipped with state-of-the-art technology, and featuring floors and walls entirely constructed from soundproof wood.

HUB

A space where students can seek assistance with academic-related issues.

Library

The departmental library offers thousands of books to meet the study and reference needs of students, as well as the in-depth research and teaching requirements of faculty members in the department and the institution.

Auditorium

Complies with international standards, accommodating approximately 1,600 seats, equipped with state-of-the-art technology, and featuring floors and walls entirely constructed from soundproof wood.

Faculty

The Faculty of Creative Technology has a team of experienced lecturers, including Masters, Doctors, and Associate Professors. The dedicated and highly qualified faculty is an important foundation that guides learners in the right direction, fosters creative abilities through a clear pathway, and helps them gradually affirm their personal mark.

DR. PHAN HONG NGOC CHI

M.A. Phan Hồng Ngọc Chi has 12 years of experience in 3D animation production, contributing to numerous award-winning film and advertising projects both in Vietnam and internationally. In 2025, she became the General Secretary of the Vietnam Visual Effects & Animation Association, where she helps connect Vietnamese studios and organizes the Vietnam pavilion at the Annecy International Animation Film Festival, promoting Vietnamese animation on the global stage.

DR. NGUYEN DINH TAM

Lecturer of Faculty of Creative Technology

Dr. Nguyễn Đình Tâm is a prominent expert who combines strategic management thinking with scientific research. He has received multiple business awards, gained human resource management experience in international enterprises, and published research in reputable academic journals, focusing on economics and human resource management from an applied perspective.

M.A. NGUYEN THI BAO KHANH

M.A. Nguyễn Thị Bảo Khanh is an inspiring lecturer specializing in script structure and professional storyboarding. She guides students in developing ideas into storyboards and animation production workflows for digital media. Alongside academic training, she supports students in building teamwork skills, industry connections, and professional experience through workshops and competitions.

M.A. LE THI QUYNH CHI

M.A. Lê Thị Quỳnh Chi holds a Master’s degree in Marketing & Communication from Solvay Brussels School of Economics and Management – Université libre de Bruxelles. She has professional experience working with THACO, VLG, Văn Lang Theater, and Văn Lang Institute of Arts & Culture. With both industry and teaching experience, she guides students in approaching Marketing, Communication, and PR with a practical, in-depth, and flexible perspective.

DR. PHAN HONG NGOC CHI

DR. NGUYEN DINH TAM

Lecturer of Faculty of Creative Technology

M.A. NGUYEN THI BAO KHANH

M.A. LE THI QUYNH CHI

DR. PHAN HONG NGOC CHI

Alumni Community

11800+

Graduates

6000+

Current Students

93%

Employed Within 1 Year Of Graduation

Career Opportunities

Graduates of the Media Technology program are equipped with a solid legal foundation to develop careers in various fields with positions such as:

Media Project Management and Account Management
Creative Director (Art Director)
Media Campaign Management and Digital Advertising
Event Organizer and Program Production Coordinator
Brand Strategy Consultant and Content Marketing Specialist (Copywriter / Content Marketer)

Scholarship Program Tuition

An investment of 200 - 250 million VND for the entire course at Van Lang is how you take control of your future path with transparency in an international-standard ecosystem. This is a worthy investment to unlock your potential in a modern environment, ready to become a global citizen.

Van Lang Talent Scholarship

300 talent scholarships worth 25 - 100 million VND, for students with outstanding achievements in various fields. Scholarships accompanying female students. Scholarships accompanying education majors.

Official information will be announced on the Van Lang University website in March 2026.

Admission Requirements

In 2026, you can apply for admission to Van Lang University using 05 methods

Competency profile assessment includes high school academic transcript (60%), foreign language proficiency (10%), personal assessment based on major orientation (30%), and a career orientation assessment (not graded)

Bachelor’sMedia Technology

Study Mode

Major Code

Intake Period

Duration

Admission Subject Combinations

Campus

Overview

Program Highlights

International Standard Training

Learning Through Practical Experience

Affirming Personal Identity Through a Portfolio of Real Projects

Program Structure

Major Foundation Courses

Specialized Courses

English Language Courses

Graduation Requirements

General Education Courses

Learning, Teaching & Assessment Methods

Methodology Overview

Multimodal Learning Approaches

Program Learning Outcomes

Learning and Practice Facilities

Innovation Center

15+

Modern Facilities

Modern Learning Spaces

Auditorium

HUB

Library

Auditorium

Faculty

Alumni Community

Career Opportunities

Scholarship Program Tuition

Van Lang Talent Scholarship

Admission Requirements

Competency Profile

2026 High School Graduation Exam Results

High School Academic Results (transcript)

2026 National University HCMC Competency Assessment

Combination of High School Exam and Aptitude Test

Thông tin

Experiential events

Join Discovery Day VLU

Experiential events

Experiential events

Bachelor’s
Media Technology